This video project was filmed in the majestic and fairy-tale landscapes of Bavaria, near the iconic Neuschwanstein Castle. The goal? To capture the essence of a road trip between friends — where adventure meets freedom, and every turn becomes a memory.

Through this journey, we wanted to show that hitting the road can also mean embracing innovation and responsibility. With the fully electric Mercedes EQE SUV, we explored Bavaria’s scenic routes without compromise, in perfect harmony with the surrounding nature.

The project came to life thanks to a partnership with Mercedes-Benz Benelux, who provided the vehicle along with key accessories for the trip. A road trip that was modern, inspiring… and electrifying.